Butter London – Shadow & Primer – Mauve Mist

Butter London – Mauve Mist Sheer Wisdom serum shadow & primer

Butter London – Shadow & Primer brightens and defines your eyes with the soft, elegant hue of Mauve Mist. This soft, cool mauve serum shadow delivers effortless elegance with every swipe. The lightweight 2-in-1 serum and primer formula smooths the eyelids, evens skin tone, and adds a subtle wash of colour for a naturally refreshed look.

Moreover, the blendable texture glides on seamlessly, helping prep lids for long lasting wear while providing skincare inspired nourishment. The result? Eyes that appear smoother, brighter, and beautifully polished from morning to night.

Coverage & Finish –

Butter London – shadow & primer

Satin matte finish with buildable, light to medium colour coverage for a soft, modern look.

Why You’ll Love It

• Combines the comfort of skincare with the performance of makeup.

• Evens tone and enhances the eyes with natural-looking colour.

• Delivers long-lasting wear with a smooth, crease-free finish.

The Butter London Story

Founded in 2005 by a visionary British entrepreneur and London’s top fashion manicurist, Butter London redefined beauty with a modern, rebellious twist. From its London runway roots, the brand introduced a new standard—luxury colour without compromise.

What Does “Butter London” Mean?

Inspired by a love for London’s vibrant energy, the name reflects the brand’s passion for fashion-forward, toxin free beauty. The word “Butter” captures the smooth, creamy texture and luxurious feel that defines every product.

Why Butter London Was Founded

Butter London began with a mission to challenge convention. Determined to create high quality, long lasting beauty without harmful ingredients, the brand fused bold creativity with clean innovation. As a result, it continues to lead the movement for colour-rich, toxin-free beauty.

Why Butter London Products Are So Loved

Every Butter London product blends imagination, luxury, and wellness. The toxin free makeup and nail formulas keep beauty fun yet mindful, Feel Good Beauty you can trust. Each item enhances your natural glow while aligning with your values: clean, cruelty-free, and undeniably chic.

Key Ingredients –

Butter London – shadow & primer

High Performance Pigments: Helps give eyeshadow an even-looking colour and helps makeup adhere to the skin.

Butter London’s Promise – Feel Good Beauty

• Always Cruelty-Free

• Paraben-Free

• Gluten-Free

• Designed for lasting colour and comfort

Discover the full range of Butter London Products at Dioni.

Click here to follow Dioni on Instagram for more Brands and available products